03.14.24
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Tracey Hanlin
Ladies who went to the restroom to "powder their nose" in 1926 really
were powdering their noses. The sudden popularity of makeup for women meant every would-be flapper had the essentials in her beaded purse: lipstick, mascara, eyebrow pencils and face powder.
She might have chosen Sarah Winn Face Powder, manufactured by the Kurz Chemical
Company. After all, it was on sale for 46 cents. Bowser-Morner began in
1911 as Kurz Chemical before being purchased by partners Raymond Bowser
and Arnold Morner in 1925. As is common in business, they named the
company after themselves.
Newspaper
ads and articles regarding this waterproof face powder touted its
amazing features and benefits. It was "on the market in various cities
of Indiana, Ohio and Kentucky during the past two months, and the demand
for this powder has simply swamped the local plant," the Dayton Herald
reported.
To
meet the extraordinary demand for this face powder, the "entire work
force of the Kurz Chemical Company has had to work continuously day and
night during the past month."
Face
powder manufacturing was short-lived for Bowser-Morner. Along with
metal polishes, waterless soaps, and perfumes, the Sarah Winn Face Powder
was discontinued.